Behind the Scenes of Our Latest Commercial Project
Our studio regularly produces high-quality commercials, and this time we had the chance to work on an especially exciting project for an internationally recognized skincare product. The new spot combines classic film footage with modern, precisely crafted 3D elements.
Production Process
The shoot began with setting up the stage, fine-tuning the lighting setup, preparing the camera equipment, and coordinating with the director, make-up artist, and set designer. The goal was to create a calm, clean, and premium visual style that reflects the product and its brand identity.
We started with beauty shots of the model: detailed product frames, clean close-ups, and natural movements against a neutral backdrop. This was followed by more dynamic scenes, such as face-washing sequences, enhanced with high-speed footage and carefully controlled water effects to achieve an aesthetic and authentic result.
Integration of 3D Elements
A key highlight of the project was the use of custom-programmed 3D sequences - including animated liquid and bubble shots illustrating the cleansing effect on the skin. These visuals were created through close collaboration between the director, CGI artist, and colorist, and were seamlessly integrated with the live-action footage.
Backstage – A look behind the Camera
The final result was made possible through the coordinated work of an experienced team: camera, lighting, production, assistants, set design, make-up, and post-production all worked hand in hand. At the same time, behind-the-scenes content was captured for social media and future making-of clips.
Our Studio – Ready for any Production
This project once again highlights the versatility of our studio - from classic commercial shoots to hybrid productions combining film and CGI. Our space can be adapted to almost any concept and offers ideal conditions for high-end advertising content.
If you’re looking for a studio for your next commercial, product film, or social media campaign, we’re here to help.
